Marketing 2008: Reputation Management

Right when you've experienced the latest and greatest tool from Google, they have a new tool that strikes at the heart of the marketing 'issue du jour' for 2008 - reputation management.
With the incredible power of the Internet comes the incredible damage that can occur when something malicious is said about you that may cause harm.
Many websites today offer a feedback system reflecting a customers experience with you and your company which could have a very positive or negative effect. The Google Alert system will notify immediately when a comment has been made or somebody has said something about you.
Go to: http://www.google.com/alerts
Several feedback sites that provide this feedback service are:
http://www.agentscoreboard.com
http://www.homethinking.com
http://incredibleagents.com
http://www.epinions.com
What is interesting to note: When the ListingCard.Net site was featured in Realtor magazine the endorsement provided a vast conversation over the Internet that we tracked with the Google Alert system. We are fortunately that it was overwhelmingly positive and gave us great confidence about the ListingCard marketing product.