Sunday, July 27, 2008

Strategy - Lender ListingCard

Many lenders have utilized the ListingCards when joining forces with Realtors, in selling a particular home or in a long-term partnership arrangement.
Recently, a ListingCard was created where the back property image was replaced with the lenders business card image. Now the Realtor, the sellers, and the lender will all pass the ListingCard to their friends and business associates to move the property.
This is a simple and cleaver use of the image space, and allows the lender to provide their information in a clean format.